How to do your own focus groups is an easy to follow book written by leading jury consultant and best selling trial advocacy author david ball it shows you how to organize and direct your own focus group from deciding what kind of focus group best fits your case to selecting the focus jurors to analyzing your conclusions the book is designed so that attorneys can easily start conducting their own focus groups or find trial consultants for hire to run them the book comes with a cd rom . How to do your own focus groups book read reviews from worlds largest community for readers written by leading jury consultant and best selling trial . Simple steps to conduct your own focus groups part 1 by by sach oliver esquire originally published in atla docket summer 2009 focus groups are fun invaluable and not too expensive as a trial attorney the ability to interact with jurors during and after the case is a unique experience not afforded to us within the confines of our judicial system in trial when you are able to . How to do your own focus groups a guide for trial attorneys overview how to do your own focus groups is an easy to follow book written by leading jury consultant and best selling trial advocacy author david ball it shows you how to organize and direct your own focus group from deciding what kind of focus group best fits your case to selecting the focus jurors to analyzing your conclusions . You could do a focus group by yourself if necessary however we recommend at least three people moderator plaintiffs counsel and defense counsel the jurors should never know what side you represent the moderator and attorneys should not be seen visiting in front of the jurors the attorneys simply stand up and read the prepared statements the moderator facilitates the focus group and conducts an open discussion with jurors after each set of statements a recommended